5 Social Media Post Ideas That Highlight Your Value As A Travel Advisor

To show potential clients you’re a trusted travel pro with the expertise to make travel planning easier and better for them means your content has to go beyond posting about National Days, or “this versus that” graphics.

Focus on content that speaks to your value and highlights you in action, doing your awesome travel advisor thing. Here are 10 post ideas to get you started.

Post a 1-Clip Reel

Film a 10-second Reel of you at your desk, taking a walk or at a resort paired with a killer hook to grab attention like:

1️⃣ “Here’s what Expedia won’t tell you about planning that [honeymoon/family trip]

2️⃣ “Everyone recommends [hotel] for (honeymoons). Here’s why I don’t...”

3️⃣ I’m in your feed because you’re planning a trip to [destination]. Here’s how I can make it better:

Share a Client Testimonial

Share a testimonial with kind words from a client highlighting just how valuable you are in the travel planning process.

When your clients become your biggest cheerleaders! 🙌

Huge gratitude to [insert client first name] for their glowing words about their recent travels to [insert destination]. Check out what they had to say:

[Insert testimonial]

Feeling the love and can’t wait to plan more epic adventures together!

Share A Useful Travel Hack

Share your own personal travel hacks. Not the generic stuff like “pack sunscreen”, share the things you actually do that would be helpful to others. Use this caption below as inspiration.

Summer packing tip coming at you.

Save this post for later 📌

✅ When in doubt, pack neutrals and solids that coordinate well together.

✅ Since it’s summer, stick to light and airy fabrics that don’t take yo too much space.

✅ Skip bulky purses and bring packable bags and purses instead.

✅ Wear bulky items like sneakers and jackets on the plane

Do you have any packing hacks? Share below.

Share what you’re working on

What trips are you working on right now? People love to work with in-demand professionals. Copy the caption idea below and customize it to fit your business.

Next stop, [insert destination your clients are visiting next]

My clients are counting down the days to ___ [touring the ancient ruins/relaxing at top wellness resorts] this Fall!

Two things I made sure were in their itinerary: ___ [insert something they’ll be doing], and ___ [insert something else they’ll be doing]

They are ___ [looking for quiet time/big outdoorsy people] so I know they‘ll enjoy every minute

Do you have any Fall plans?

Compare Your Services To A Big Booking Engine

Create a carousel that educates your audience on the difference between booking with you versus booking themselves online. The first slide should have a hook that grabs attention like the one below:

Want more content that highlights your value? Download our latest free bundle and get a little taste of the travel industry’s best social media membership for travel agents. 👇


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    30 Social Media Post Prompts For Travel Advisors